Privacy Policy

This website is operated by Geyser Ltd.

Geyser is committed to protecting your privacy and we comply with data protection laws applicable to the United Kingdom.

This privacy policy applies to personal information about:

  • Visitors to our website
  • Customers who purchase goods or services or create an account with us
  • Our suppliers

What is personal information?

Personal information is any information relating to an individual who can be identified directly or indirectly, often by name, account number, location, an online identifier or other factors specific to their identity.

As a rule, we do not collect any information relating to racial or ethnic origin, political opinions, religious beliefs, membership of a trade union, physical or mental health and criminal records and allegations.  The exception is where we identify suspected criminal activity such as fraudulent claims or the use of stolen payment card details. In this case we will record details of the suspected criminal activity and may take appropriate action, including refusing to accept orders, make payments or give refunds.  We may also report the incident to the relevant bank or payment card issuer or to the police or other appropriate authorities.

What personal information do we collect?

As a visitor, you do not have to submit any personal information in order to browse this website.  Like many websites, our server logs capture details of your operating system, browser software, IP (Internet Protocol) address and Uniform Resource Locator (URL), including the date and time of your visit.

We use cookies to analyse how our site is used by visitors and to provide some of the functionality – see our cookies policy here for more information.

You may choose to provide your contact details (name, address, business, job title, email address, telephone number) if you do create an account or log in to our trade area.

When you enter a competition or promotional feature either through our website or social media accounts we may also ask for details such as your name, address, email address and telephone number so we can administer the competition and notify winners.

Separate terms and conditions may apply when you open an account or if you decide to participate in a competition so please make sure that you read them at the relevant time.

How do we use your personal information?

If you purchase products or services from us, we may use your personal information in the following ways:  

  • to respond to your enquiries;
  • to process your order and to follow up on orders that are not completed;
  • to manage your account, including carrying out identity checks where relevant;
  • to manage your credit account (if applicable) including carrying out credit checks;
  • to use your purchase history to manage rebates and supplier claim backs;
  • for market research purposes;
  • to publish trends and/or to improve usefulness and content of our website;
  • to track activity on our site and to provide a more personalised online experience;
  • to link with social media sites and services, for example, for advertising purposes;
  • to notify you about important changes or developments to our site or services;
  • to manage deliveries, returns and refunds;
  • for product liability purposes;
  • to deal with enquiries and complaints;
  • for claims management and insurance purposes; and
  • for record keeping purposes.

If you supply products or services to us, we may use your personal information in the following ways:

  • for order processing and management;
  • to manage deliveries, installations, returns and refunds;
  • for product liability purposes;
  • to manage your account, including conducting credit and other background checks where applicable;
  • for market research purposes;
  • to notify you about important changes or developments to our websites or services;
  • for supply chain management;
  • to deal with enquiries and complaints;
  • for claims management and insurance purposes; and
  • for record keeping purposes.

If you are a supplier and you have any questions about how we use your personal information, please contact the or your usual business contact.

More details about how we use different types of personal information are set out here:  

Personal Information

Purpose of Use

Contact details: Name, address, business, job title, email address, telephone number, location

  • Responding to enquiries
  • Account management
  • Personalising advertising
  • Market research, surveys and advertising
  • Website security and tracking website use
  • Linking with social media services

Order details: Contact details, products, services, date & time of order/visit/delivery, delivery details, delivery addresses, delivery photographs, survey or installation details including photographs, payment method, payment details, refunds, claims, surveys and feedback

  • Order processing and fulfilment
  • Deliveries, returns, refunds
  • Quality assurance
  • Account management
  • Rebates and claim backs
  • Customer analysis and research
  • Market research, surveys and advertising
  • Product liability
  • Handling enquiries and complaints
  • Claims and insurance purposes
  • Fraud prevention and detection

Account details: Contact details, passport/driving licence or other identity documents, order details, business type, sector, payment history, account status, purchase history and trends

  • Account management
  • Following up incomplete transactions
  • Handling queries
  • Identity verification
  • Customer analysis and research
  • Market research, surveys and advertising
  • Payment and debt management
  • Rebates and claim backs

Credit Account details: Contact details, credit reference checks, order details, payment history, account status, credit limit

  • Account management
  • Verification of identity and credit rating
  • Handling queries
  • Payment and debt management
  • Rebates and claim backs


Call Recording  

Some telephone calls may be recorded or monitored, for example calls to our customer services teams. Call recording and monitoring may be carried out for the following purposes:

  • training and quality control;
  • as evidence of conversations; and/or
  • for the prevention or detection of crime (e.g. fraudulent claims).

Legal Basis for Processing  

Some of the information we collect is provided by you voluntarily (and therefore with your permission), for example when you submit a query.

If you purchase items from us, or if you supply products or services to us, most of the information we collect is necessary so that we can fulfil the contract between us.

The remainder of the information is collected for our legitimate business purposes, which include:

  • To keep in touch with current, past and prospective customers
  • To provide online account management and related services
  • To monitor the use of our website and improve its facilities
  • To gain an understanding of how our customers interact with us so we can provide the most relevant products and services
  • To manage our supply chain and the relationship with our suppliers (including the management of rebates and claim backs)
  • To identify suspected criminal activity and take appropriate action
  • To protect and defend our rights  

We will always indicate whether the information we request is mandatory or voluntary on our website by marking mandatory fields with an asterisk.


We will retain your personal information for as long as needed for the legitimate business purposes described above.

If you are a visitor to the website, we will retain your information for a limited period in order to respond to your query, provide you with the information you require or to send you updates on our products and services for as long as you indicate that you are happy for us to do so.

Due to the nature of the products we sell, if you make a one-off purchase, we normally keep records of the transaction for the duration of the warranty of the product. Account customers and supplier transactional data will be held for the same amount of time. In all cases, this is for accounting, tax and product liability purposes.

Your information may be retained for longer than this if there are valid legal grounds for us to do so, for example if required by law or court order, or as needed to defend or pursue legal claims.

Working with Service Providers

Like most organisations, we engage service providers to run our website and IT systems, to help us administer accounts, to conduct credit checks and fraud screening. We also work with a large number of suppliers who provide products and delivery services to us.

We will only provide these companies with the information they need to deliver the service we have engaged them for and they are prohibited from using that information for any other purpose. Whenever we share personal information about our customers or visitors to our website with our service providers, we will put in place contracts which require the service provider to protect the information and keep it secure. See also Transferring information to other countries below.

Other Disclosures

Your personal data may be disclosed to the following third parties for the purposes described above:

  • tax, customs and excise authorities
  • regulators, courts and the police
  • fraud screening agencies
  • central and local government
  • insurance companies
  • other professional advisors

We may also disclose your personal information if we believe that the disclosure is necessary to enforce or apply our terms and conditions or otherwise protect and defend our rights, property or the safety of our customers and other users of the website.

We may disclose and/or transfer your personal information in connection with a reorganisation of all or part of our business, if the majority of our shares are bought by another company or if we transfer all or some of our assets to another company.

Transferring information to other countries

Some of the companies who provide services to us may be located outside the United Kingdom.  We use IT service providers who are located in India, for example.  As a result, your personal information may be transferred outside the UK.  We will ensure that those service providers comply with any legal requirements that apply to the transfer of personal information outside the UK, including, where appropriate, requiring the service provider to sign the approved European Commission Standard Contractual Clauses for the transfer of personal data to third countries.


We are committed to safeguarding the personal information you provide to us.  We use appropriate measures to protect the information that you submit through our website and the information we collect and store about our customers.

Unfortunately, the transmission of information via the internet is not completely secure.  Although we will do our best to protect your personal information, we cannot guarantee the security of information you submit via our website and any transmission is at your own risk.  Once we have received your information, we will take appropriate technical and organisational measures to safeguard your personal data against loss, theft and unauthorised use, access or modification.

If you have created an account or registered to use any online services, your account details may be password protected.  It is your responsibility to keep your password confidential and to sign out once you have finished browsing.

Changes to this policy

Any changes to this privacy policy will be posted here.  Please refer back to this page regularly.

Links to other websites

Links may be provided on our website to other websites that are not operated by us.  If you use these links, you will leave our website.  You should note that we are not responsible for the contents of any third-party website.  External sites will have their own privacy policies which you should read carefully.

Your Rights

User account

If you have an online account you can access, update and correct your personal information.

Access and Correction

If you would like to correct or update any of your other personal information, or if you would like a copy of the personal information we hold, please see contact details below.  We may need to ask for proof of your identity before we can respond to your request.

Other Rights

You may also have the following rights in relation to your personal information:

  • in certain circumstances, the right to restrict or object to the processing of your personal information, or request that your personal information is deleted
  • where you have provided personal information voluntarily, or otherwise consented to its use, the right to withdraw your consent
  • in certain circumstances, the right to receive a copy of the personal information which you have provided to us, in a structured, commonly used and machine-readable format or to request that we transfer that information to another party (known as “data portability”)
  • the right to complain to a Data Protection Authority (see further below)

If you have a query about this privacy policy or wish to exercise your rights, please contact  FAO Data Privacy

If you are not satisfied with our use of your personal information or our response to any request made by you in relation to your personal information, you have a right to make a complaint to the Information Commissioner: 

Information Commissioner’s Office

Wycliffe House

Water Lane




Tel: 0303 123 1113 (local rate) or 01625 545745 (national rate)



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